Google’s RankBrain: What It Means to Your SMB

As a small business, having a solid search strategy is of utmost importance, as more than 77% of users conduct a Google search and 84% check a business website before making a purchase today. Additionally, as a small business, you may have to compete for real estate against larger, more established brands within the search engines. So by staying ahead …

Website Over-Optimization Checklist

This article provides a helpful guide to checking your website for potential over-optimization and tactics that may be causing more harm than good in the search engines. With the frequent deployments of Google’s Panda and Penguin algorithm updates, many SEOs and website owners are scrambling to keep up with the search engine’s mood swings and avoid penalties for tactics that …