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The Complex Web of Personalized Search

In the old days of search engine optimization, the primary goal was achieving #1 rankings in Google and other search engines. Ranking #1 used to mean that everyone searching for your keyword saw your site in the top spot, no matter what. But achieving #1 rankings simply doesn’t mean what it used to anymore. In a continually evolving effort to …

Should I Build a Mobile App for My Business?

This article will help you learn the difference between a mobile website and a mobile application, and help you determine whether a mobile app makes sense to build for your business. On nearly every website I’ve worked on, mobile traffic has continued to grow massively year-over-year. In fact, on the largest website, more than half of traffic to the home …