How to Establish a Digital Brand Identity for a Small Business

Creating your brand identity for the digital realm can be a daunting task when you’re a small business with limited resources. There are so many potential ways to present yourself as a company and reach your target customers. But when you have a smaller budget, as nearly every startup and small business does, you need to make sure you spend …

3 Reasons to Start SEO During a Website Build, Not After

Having a website is no longer optional for businesses to have long-term success and growth. Especially in the U.S. where the vast majority of people rely on the web for information, and even more now that mobile is exploding, current and future customers expect that your business will have a presence online to help them get the information they need. We …

You Get What You Pay For: Don’t Skimp on Design

I asked Jeremy Burns of 25fiftysix to share his insights on what businesses should consider when designing websites. Enjoy this great business advice from a very skilled and creative designer! I’ve been in the design industry for more than a decade. During that time, I’ve come across some constants that never change. One of those constants is that design can …

MozCon 2011 – Sessions I’m Most Looking Forward To

I hop on a plane this afternoon to head to beautiful Seattle, Washington for MozCon 2011. According to their site, I’ll learn new advanced strategies and techniques from the biggest names in SEO, preview some new SEO tools that will be beneficial to my clients and sites, and network with tons of people like myself from all over the world. …