Heather Physioc, President

Tentacle Inbound President Heather Physioc began as a search engine optimization specialist and inbound website marketer in the Kansas City area. With more than 10 years of experience in the digital marketing industry, she is passionate about the constant learning and changing that comes with the practice. From specializing in content marketing and organic search, her experience naturally branched into other aspects of digital marketing, including e-mail marketing, social media, paid search, conversion rate optimization, and more. To stay tapped into this incredible discipline and share her experience and skills with small business owners, she founded Tentacle Inbound, LLC and built a team to provide CMS-based website development/design and digital marketing services for small- and medium-sized businesses. In her career, Physioc has worked on national and global brands like 3M, AT&T, Colgate-Palmolive, Gatorade, Krispy Kreme, Rawlings, Tylenol, United Industries, Wendy’s, Hill’s Pet Nutrition, and Kellogg’s, and many others. She has also served startups and small- to medium-sized businesses nationwide with all their digital marketing needs. Physioc’s past experience also includes being Editor in Chief of an online music magazine, and managing the largest website in the country for cosmetology education. She has also published many articles in various publications about issues that affect military members, veterans and their families.

Speaking Engagements

MozCon Local, 2017

TEDxKC Women, 2016

PRSA Omaha, 2016

Mid-Missouri PRSA, 2016, 2015

SEMPO Cities Kansas City, 2015

KC Search Engine Marketing Association, 2015

WordCamp Kansas City, 2015

KC WordPress, 2015

University of Missouri Guest Lecturer, 2009, 2010, 2015, 2016, 2017

AACS, 2010, 2011, 2013, 2014